Affirms Commitment to Deliver StorMagic SvSAN Via Indirect Sales Model

HOPKINTON, MASSACHUSETTS, June 30, 2015 StorMagic®, a leading provider of enterprise-class software-defined storage for virtual server environments, today reaffirmed its commitment to sustained global channel investment with the announcement of its Preferred Partner Program. The company also announced the introduction of the Champions Program to provide significant rewards to Preferred Partners driving the adoption of StorMagics software-defined storage product, SvSAN.

Click to tweet: @StorMagic launches Global Preferred Partner Program #SPPP and Champions Program

StorMagics Preferred Partner Program builds on the company’s highly successful channel strategy, which supports over 120 channel partners across the US, EMEA and Asia Pacific. To reward partners that commit to the StorMagic channel network, StorMagic is now adding a Champions Program that provides resellers with significantly increased margin and deal protection. The expanded channel program will provide comprehensive training, marketing, technical and sales support to help distributors and resellers take full advantage of the StorMagic SvSAN software-defined storage solution and deliver high availability, simple management and support with the lowest possible total cost of ownership to their customers.

StorMagics greater focus on the channel has allowed PBG Networks, to better utilize the partner support tools that the company has put into place, like lead generation, training and sales resources,” comments Scott Brousseau, Chief Technology Officer, PBG Networks. “These new tools have allowed us to be more agile in meeting clients’ needs and expectations while continuing to deliver simple to use solutions that eliminate the need for a SAN. We appreciate the loyalty and partnership StorMagic has created with the Champions Program as it ensures that the return on our effort is protected.”

“Adcap is excited to help bring our customers the hyperconverged storage solutions composed of StorMagic software on Cisco server hardware. It is great that StorMagic is evolving the channel partner program. By providing dedicated partners with training, sales resources, and lead generation, my sales and marketing team will be able to develop more customer opportunities,” comments Rolf Versluis, Chief Technology Officer & Co-Founder, Adcap. “Furthermore, the StorMagic Champions Program is very exciting because it will help ensure the time and effort we put into developing opportunities will be rewarded with profitable sales.”

StorMagics Preferred Partner Program maximizes revenue opportunities and profitability for worldwide channel partners by giving them exclusive access to dedicated StorMagic sales and marketing programs. It also rewards sales success with higher margins through the Champions Program. Other benefits include:

  • Online training with sales and technical tracks
  • Pre- and post-sales support
  • Access to SvSAN software for testing and evaluation
  • Market development funds and other resources

Hans O’Sullivan, CEO, StorMagic concludes: “StorMagic recognizes that an engaging channel program, backed up by strong leadership and support are essential pillars of a successful go-to market strategy. That is why we are delighted to be announcing our new channel program which will help to grow StorMagics indirect sales across the world. Further strategic channel and partnership announcements are planned for 2015, and will be confirmed later in the year.”

To find out more about becoming a StorMagic Preferred Partner, please contact partners@stormagic.com or inquire here.