Ecommerce Merchants: Stay Resilient in the Face of Downtime and Cyber Threats

Published On: 9th July 2020//2.9 min read//Tags: , , , , , //

Ecommerce has become a critical pillar of the global economy. Prior to the current pandemic, 2 billion people were buying from over 7 million online businesses according to etailinsights. As COVID-19 has progressed, brick-and-mortar businesses around the globe have adopted many new precautions and regulations to keep their customers safe. This includes transitioning to primarily, if not exclusively, selling their products online. According to Forbes, as of April 21, there’s been a 146% growth in all online retail orders within the U.S. and Canada alone.

With more traditional businesses moving their operations to the web, protecting the data that powers their digital sales and operations and ensuring that it is highly available will become more crucial than ever before.

Rewind, a leading provider of data protection applications for SaaS tools, recently published a report about ecommerce merchants and how they underestimate the risks of losing store data. The report entitled, When The Store Goes Down: 2020 Data Protection Survey, is based on the responses of nearly 300 ecommerce businesses.

Key Findings of the Survey:

  • 1 in 4 retailers have permanently lost critical business data – crippling sales and revenue.
  • 60% of respondents said that until recently, they had no backup strategy in place.
  • Respondents identified the biggest threats to their online stores as human error (57%), cyber attacks (57%) and third-party applications (53%).
  • 4 out of 5 businesses said losing content would impact their business, either crushing sales or damaging their online reputation.

Why Leave Your Most Critical Asset to Chance?

Downtime and data loss have a major domino effect on ecommerce operations. What might seem insignificant at first, can easily compound into lost customers and lost revenue. Ecommerce merchants, and retailers as a whole, can’t afford to have their data compromised and require reliable and resilient IT systems to keep their data safe from threats and system downtime.

Keep Ecommerce Data and Applications Highly Available with StorMagic SvSAN

For ecommerce vendors, ensuring high availability of critical applications and data is a top priority. IT downtime directly impacts the bottom line and billions of dollars in revenue are lost each year as a result. However, retail organizations have a lot more at stake than just revenue. Customer loyalty, brand equity, and employee productivity and motivation are often impacted by downtime as well.

Incorporating StorMagic SvSAN, into existing or new two-server virtualized store environments, ensures continuous application and data availability. It’s like adding in an insurance policy, protecting your organization from disruptive downtime. When one node fails or is taken offline, the others remain operational, enabling your employees to keep working and your store to stay up and running. Learn more about SvSAN and why it’s the perfect storage infrastructure solution for the retail industry here.

Protect Your Ecommerce Data From Cyber Threats with StorMagic SvKMS

Encryption is a powerful means of protecting critical data, and key management systems (KMS) are essential in helping organizations manage and maintain encryption keys, safely, securely, and efficiently. Having an effective key management solution in place ensures that sensitive information is kept private and gives retail businesses peace of mind, knowing that their customer data is safe.

With more and more retailers conducting business online nowadays, keeping applications and data secure are a top priority. StorMagic SvKMS is a powerful encryption key management solution that adapts to any environment. It delivers flexible, robust, simple key management, all within a single platform, at a surprisingly low cost. Learn more about SvKMS and how it can help keep your retail data safe from cyber threats, here.

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