What does StorMagic do?

StorMagic is solving the world’s edge data problems. We help organizations of all types and sizes store, protect, and manage their data at and from the edge. Our products ensure data is always protected and available, no matter the type or location, to provide value anytime, anywhere.

Our products operate from the harshest edge environments to pristine datacenters, from small businesses to Fortune 500 companies. They are simple, flexible, reliable, and cost-effective, without sacrificing enterprise-class features, for organizations with one to thousands of sites.

StorMagic SvSAN provides highly available hyperconverged storage using only two servers and protects data with encryption features and key management. StorMagic customers around the world have deployed SvSAN in tens of thousands of sites to store, protect, and manage their data and significantly lower costs.

Across many industries, including retail stores, factories, hospitals, universities, and even wind farms and oil rigs, we are helping organizations with their digital transformation.

StorMagic was founded in 2006 with a vision to simplify the storage landscape with solutions that minimize hardware and do not require specialist skills to deploy and manage. We enable organizations to free themselves from cost and complexity while securing and deriving value from their data.

Unlike our competitors, who try to overcome the differences in small and edge environments by forcing customers to adopt over-provisioned datacenter-class solutions, we have specifically designed our software for demanding environments where resources, space, and budgets are limited.

Our product strategy is to deliver the simplest, yet most advanced edge data software solutions so customers can store, protect, and manage their data at and from the edge.

Keep your Edge with StorMagic.

StorMagic Executive Leadership Team

Dan Beer - Chief Executive Officer

Dan Beer

Chief Executive Officer

Dan Beer joined StorMagic in 2021 as chief executive officer and member of the company’s Board of Directors. Dan brings over 25 years of senior management experience in the global software industry, optimizing, transforming, and growing multinational software companies and divisions with annual revenues ranging from $25-500 million. His diverse skill set spans M&A, capital investment fundraising, strategy development, and operational optimization. Dan previously held positions as CEO of GFI Software, COO of YOUI Labs Inc., and executive director of the performance management and M&A divisions of IBM. Dan earned a Bachelor of Applied Science degree in Engineering with a minor in Business from the University of Ottawa in Canada.

Bruce Kornfeld - Chief Marketing and Product Officer

Bruce Kornfeld

Chief Product Officer

Bruce Kornfeld is an experienced technology executive who has held leadership roles in both product and marketing throughout his career in the storage, server, networking and security industries. He joined StorMagic in 2017, and serves as chief product officer, where he is responsible for all aspects of product management, engineering and corporate communications for the company. Prior to joining StorMagic, Bruce held marketing and product leadership positions at Compellent, Dell and NCR. He helped Compellent grow its revenue from $9M to more than $150M, which led to its IPO and eventual sale to Dell for $960M, and prior to that was instrumental in building and growing Dell’s first storage division to over $1 billion.

Maarten Odding - Chief Financial Officer

Maarten Odding

Chief Financial Officer

Maarten Odding joined StorMagic in January 2021 and currently serves as chief financial officer, where he is responsible for the strategic and operational direction of the organization’s finance function. A chartered accountant and qualified treasurer, Maarten specializes in equity and debt finance, share option schemes, R&D credit, transfer pricing, system implementations, and foreign exchange management, all geared at setting up a finance function that is scalable and efficient. He previously held finance leadership positions at Cookpad, Inc.,The Weybourne Group, and EY. Maarten earned a Master of Science degree in Business Administration from Radboud University in the Netherlands.

Susan Odle - Chief Growth Officer

Susan Odle

Chief Growth Officer

Susan Odle joined StorMagic in 2024 as chief growth officer, where she oversees the company’s enterprise division and drives growth initiatives, customer acquisition and engagement, and market expansion. With over 25 years of experience in frontline and executive leadership, Sue has a distinguished background across sales, channels, professional services, and operations. She is the author of the business strategy book, “Successful Change”. Before joining StorMagic, she served as founder and CEO of 8020CS, COO of BDO Lixar, and VP of operations at GFI Software. Additionally, she was honored as one of Top 50 Women in SaaS by The Software Report in 2020.

Sheyman Addas - Global VP, Human Resources

Sheyman Addas

Vice President of People

Shey Addas joined StorMagic in 2021, as its vice president of people , where she oversees all aspects of the people operations function. Shey brings more than 20 years of international experience across multiple sectors, where she has built and led talent functions for organizations during aggressive growth periods. Prior to joining StorMagic, she held various HR leadership roles at Globalfoundries, Mubadala Capital, and VIU Eyewear. Shey holds a Bachelor of Arts degree in Psychology and Communications from the University of Malta.